No fanciful words or industry speak. No catchy slogans or trendy buzzwords. Just a sharp focus on performance and an ongoing commitment to delivering results for your business. We understand that your success is our success, and our approach to marketing reflects that truth. We build the foundation of each client engagement with these five pillars.

ROI

Marketing is an investment, not an expense.

Most other agencies focus solely on superficial marketing metrics like impressions, cost per thousand or clicks. Or spout fanciful terms like ‘storytelling’ or ‘brand activation.’ Not us. We focus on what truly drives your business – more leads, more customers, more sales.

Are we creative? Sure, but not at the expense of better performance. We rely on data driven insights – rather than emotion – to drive our decisions and move your business forward. You’ll have access to robust, custom reporting to track and measure all the ways your marketing investment is working for you.

No mystery. No fluff. Just results.

#Leads  #Conversions  #Data  #Insights  #Analysis  #ROI

roi_viden1

Strategy

Have a plan.

Every engagement, every project, every campaign starts with a documented plan. Sounds simple, right? Not really. Talking is easy, doing is tough. So, every plan is followed up with an executional timeline.

From a comprehensive initial marketing audit to detailed initiative calendars to precise design wireframes, we help companies define and continuously refine their roadmap for success.

Does all this planning slow us down? Heck no! It actually allows us to move faster because we have clarity on what we want to do, where we want to go, and how we’re going to get there.

#SEOaudit  #KeywordResearch  #ContentCalendar  #SiteMaps  #ProjectPlans

Connect

Be visible where and when your target customer has a need.

Simply put, we’ll help you pull more customers into your business that have a need for your products or services and push your message to new prospects.

Our workshop is well-stocked with all the tools (and craftsmen that know how to use them) to drive visitors to your business and keep them coming back for more.

#WebDesign  #WebDevelopment  #ContentCreation  #SEO  #PaidSearch  #SocialMedia #EmailMarketing  #NurtureCampaigns  #DirectResponse  #RadioAdvertising  #DRTV #RemnantMedia

Convert

Strike while the iron is hot.

Increasing the visibility of your business is good, converting interested visitors into leads is better, turning those leads into paying customers is great!

When someone shows interest in your business, give them a compelling reason to take the next step and engage with you further. From offer development to content marketing campaigns to onsite lead capture strategies, we’ll help fill your funnel with sales opportunities.

#LeadCapture  #LandingPages  #ContentMarketing  #ConversionRateOptimization #SalesFunnel  #Call-to-action  #OfferDevelopment

Partner

Relationship matters, find a partner not a vendor.

Vendors are task-driven and motivated to win your business at all costs. Partners are goal-driven and motivated to help your business win. Which would you prefer working with?

Could we build you a website? Yep. Conduct an advertising campaign? Absolutely. But, our greatest value comes from fully immersing ourselves into your business and working side-by-side to not only improve your marketing, but help solve real business challenges.

Marketing, sales, operations, strategy – Viden is your outsourced partner to help you think differently and do better.

#OutsourcedMarketing  #BusinessConsulting  #StrategyPlanning

THE VIDEN WAY

Our 5 foundational pillars.

No fanciful words or industry speak. Without customers we don’t have a business. We earn our keep by delivering results for your buiness.  You should leave our website understanding ‘what we do’ and more importanly ‘who we are’. These FIVE pillars are at the foundation of every client engagment.

ROI

Marketing is an investment, not an expense

Most other agencies focus soley on superficial marketing metrics like impressions, cost per thousand or clicks. Or spout fanciful terms like ‘storytelling’ or ‘brand activation.’ Not us. We focus on what truly drives your business – more leads, more customers, more sales.

Are we creative? Sure, but not at the expence of better performance. We rely on data driven insights – rather than emotion – to drive our decisions and move your business forward. You’ll have access to robust, custom reporting to track and measure all the ways your marketing investment is working for you.

No mystery. No fluff. Just results.

#leads  #conversions  #data  #insights  #analysis  #ROI

Strategy

Have a plan

Every engagement, every project, every campaign starts with a documented plan. Sounds simple right? Not really. Talking is easy, doing is tough. So every plan is followed up with an executional timeline.

From a comprehensive initial marketing audit to detailed initiative calendars to precise design wireframes, we help companies define and continuously refine their roadmap for success.

Does all this planning slow us down? Heck no! It actually allows us to move faster because we have clarity on what we want to do, where we want to go, and how we’re going to get there.

#SEOaudit  #KeywordResearch  #ContentCalendar  #SiteMaps  #ProjectPlans

Connect

Be visible where and when you target customer has a need

Simply put, we’ll help you pull more customers into your business that have a need for your products or services and push your message to new prospects.

Our workshop is well-stocked with all the tools (and craftsmen that know how to use them) to drive visitors to your business and keep them coming back for more.

#WebDesign  #WebDevelopment  #ContentCreation  #SEO  #PaidSearch  #SocialMedia #EmailMarketing  #NurtureCampaigns  #DirectResponse  #RadioAdvertising  #DRTV #RemnantMedia

Convert

Strike while the iron is hot

Increasing the visibility of your business is good, converting interested visitors into leads is better, turning those leads into paying customers is great!

When someone shows interest in your business, give them a compelling reason to take the next step and engage with you further. From offer development to content marketing campaigns to onsite lead capture strategies, we’ll help fill your funnel with sales opportunities.

#LeadCapture  #LandingPages  #ContentMarketing  #ConversionRateOptimization #SalesFunnel  #call-to-action  #OfferDevelopment

Partner

Relationship matters, find a partner not a vendor

Vendors are task-driven and motivated to win your business at all costs. Partners are goal-driven and motivated to help your business win. Which would you prefer working with?

Could we build you a website? Yep. Conduct an advertising campaign? Absolutely. But our greatest value comes from fully immerseing ourselves into your business and working side-by-side to not only improve your marketing, but help solve real business challenges.

Marketing, sales, operations, strategy – Viden is your outsourced partner to help you think differently and do better.

#OutsourcedMarketing  #BusinessConsulting  #StrategyPlanning

LET’S CHAT

Let's get started.

No pressure. No hard sell. Just a chat.